{"id":28880,"date":"2020-03-10T10:01:38","date_gmt":"2020-03-10T10:01:38","guid":{"rendered":"http:\/\/about.35.197.208.187.nip.io\/?p=28880"},"modified":"2025-07-14T14:42:51","modified_gmt":"2025-07-14T14:42:51","slug":"celebrating-international-women-artists","status":"publish","type":"post","link":"https:\/\/zealous.co\/about\/case-studies\/celebrating-international-women-artists\/","title":{"rendered":"Improving Gender Representation in the Arts with a Prize"},"content":{"rendered":"\n
Case Studies<\/a><\/div>\n\n

Improving Gender Representation in the Arts with a Prize<\/h1>\n\n

Only 3\u20135% of the artworks in major permanent collections in the west are made by women artists. Procreate Project wishes to challenge that by using Zealous to organise a competition celebrating artists [self-identifying] as women. <\/p><\/div><\/div>\n\n\n\n

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In brief<\/p>\n\n\n\n

\"Discover<\/figure>\n\n\n\n

Hosted their last two prizes on Zealous<\/strong><\/p>\n\n\n\n

Procreate Project grew their art prize through Zealous by:<\/p>\n\n\n\n

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  • Simplifying the payment journey for candidates<\/li>\n\n\n\n
  • Inviting high-level judges to score entries online<\/li>\n\n\n\n
  • Selecting winners over multiple rounds<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n
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    Supporting (Artist) Mothers<\/h2>\n\n\n\n

    Only 3\u20135% of the artworks in major permanent collections in the west are made by women artists. Procreate Project seeks for more equal representation for artists [self-identifying] as women.<\/p>\n\n\n\n

    By organising a prize celebrating mothers, Procreate Project generates a dialogue focusing on an important theme, whilst directly supporting artists who are mothers\/parents.<\/p>\n\n\n\n

    The 20 shortlisted artists are given a group show; with the overall winner being offered cash, mentorship and a month-long residency.<\/p>\n<\/div>\n\n\n\n

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    Growing the prize<\/h3>\n\n\n\n

    Being efficient when accepting submissions, Procreate Projects unlock time to focus on marketing their prize. Zealous has supported them:<\/p>\n\n\n\n

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    • By simplifying the submissions process for candidates \u2013 Procreate Project has grown the number of applicants and increased funds going towards supporting their initiatives.<\/li>\n\n\n\n
    • Making the judging process simple allows high-level individuals who are often time-poor to save hours scoring hundreds of submissions.<\/li>\n\n\n\n
    • Selecting candidates across two rounds gives Procreate the tools to select entries being showcased in the group exhibition, and then select an overall winner. Automating result notifications to their shortlist.<\/li>\n<\/ul>\n<\/div>\n\n\n\n
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      \"Discover<\/figure>\n\n\n\n
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      <\/i><\/h4>\n\n\n\n

      It\u2019s been a pleasure to work with Zealous. The system is easy and intuitive for participants, judges & administrators. The dashboard is clear and allowed me to quickly manage the entire process.<\/h4>\n\n\n\n

      Paola Lucente<\/strong>
      Procreate Project (Director)<\/p>\n<\/div>\n<\/div>\n\n\n\n

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      Increased Exposure<\/h3>\n\n\n\n

      Organising a prize allows Procreate Project to create dialogue focusing on the gender divide in the arts across their entire process \u2013 from announcing their submissions opening to exhibiting the winning entries.<\/p>\n\n\n\n

      Zealous unlocks their time so they can grow exposure to their prize and focus on what matters most to them, empowering artist mothers within the arts.<\/p>\n<\/div>\n\n\n\n

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      \"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button>
      Art by CandidaPowell<\/figcaption><\/figure>\n<\/div>\n\n\n\n
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      \"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button>
      Art by Candida Powell<\/figcaption><\/figure>\n<\/div>\n\n\n\n
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      \"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button>
      Art by CandidaPowell<\/figcaption><\/figure>\n<\/div>\n\n\n\n
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      \"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button>
      Art by CandidaPowell<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n
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      \"\"\n\t\t\t\n\t\t\t\t\n\t\t\t<\/svg>\n\t\t<\/button>
      Art by CandidaPowell<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

      Only 3\u20135% of the artworks in major permanent collections in the west are made by women artists. Procreate Project wishes to challenge that by using Zealous to organise a competition celebrating artists [self-identifying] as women.<\/p>\n","protected":false},"author":3,"featured_media":22655,"comment_status":"closed","ping_status":"open","sticky":false,"template":"wp-custom-template-host-pages","format":"standard","meta":{"footnotes":""},"categories":[488],"tags":[899],"class_list":["post-28880","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-open-calls"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/posts\/28880","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/comments?post=28880"}],"version-history":[{"count":0,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/posts\/28880\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/media\/22655"}],"wp:attachment":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/media?parent=28880"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/categories?post=28880"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/tags?post=28880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}