{"id":33596,"date":"2025-10-29T14:29:54","date_gmt":"2025-10-29T14:29:54","guid":{"rendered":"http:\/\/about.35.197.208.187.nip.io\/?p=33596"},"modified":"2025-11-26T12:16:41","modified_gmt":"2025-11-26T12:16:41","slug":"pricing-your-competition","status":"publish","type":"post","link":"https:\/\/zealous.co\/about\/insights\/pricing-your-competition\/","title":{"rendered":"The Right Pricing Strategies for your Award\/Competition"},"content":{"rendered":"\n<div class=\"wp-block-group toc has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-c385debf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p><strong>This article covers:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list is-style-checkmark-list\">\n<li><a href=\"#to-charge-or-not\" title=\"\">To charge, or not to charge<\/a><\/li>\n\n\n\n<li><a href=\"#pricing-it-right\" title=\"\">Pricing it right<\/a><\/li>\n\n\n\n<li><a href=\"#get-buy-in\" title=\"\">Get buy-in from candidates<\/a><\/li>\n\n\n\n<li><a href=\"#remove-friction\" title=\"\">Remove friction from payments<\/a><\/li>\n\n\n\n<li><a href=\"#timing-right\" title=\"\">Get the timing right<\/a><\/li>\n\n\n\n<li><a href=\"#early-birds\" title=\"\">Rewarding early birds<\/a><\/li>\n\n\n\n<li><a href=\"#donations\" title=\"\">Donations &amp; tips<\/a><\/li>\n\n\n\n<li><a href=\"#bulk-discounts\" title=\"\">Bulk discounts<\/a><\/li>\n<\/ul>\n<\/div>\n\n\n\n<p>Pricing is one of the trickiest decisions you&#8217;ll make when running awards or competitions. It sits at the uncomfortable intersection of sustainability and access, revenue and inclusion, pragmatism and idealism.<\/p>\n\n\n\n<p>Set fees too high and you exclude talented candidates who need your opportunity most. Too low and you risk your organisation&#8217;s financial health. Somewhere in between lies a pricing strategy that serves both your program and your community.<\/p>\n\n\n\n<p>This isn&#8217;t just theory. Pricing affects every aspect of your <a href=\"https:\/\/zealous.co\/about\/insights\/the-ultimate-guide-to-managing-submissions\/\" title=\"\">complete award management strategy<\/a>: from how many submissions you receive to who feels welcome applying, from your cash flow timing to your administrative burden.<\/p>\n\n\n\n<p>The good news? The decision needn&#8217;t be black and white. Alternative pricing models exist that let you embrace multiple approaches simultaneously, lowering barriers whilst maintaining revenue.<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"to-charge-or-not\"><strong>To Charge, or Not to Charge<\/strong><\/h2>\n\n\n\n<p>Choosing to charge candidates is a big decision. It&#8217;s a delicate balance between future-proofing your organisation and making your opportunity accessible to those who can&#8217;t afford the fee.<\/p>\n\n\n\n<p>The relationship is simple: larger submission fees mean fewer applications. But free submissions can swamp you, and without the right process, lead to heavy administrative overheads that consume the time you&#8217;d save on revenue.<\/p>\n\n\n\n<p>Luckily, several models exist beyond the binary free-or-paid choice:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Donations (optional payments):<\/strong> Let candidates choose what they can afford, including nothing<\/li>\n\n\n\n<li><strong>Early bird fees:<\/strong> Make submissions cheaper when candidates apply earlier<\/li>\n\n\n\n<li><strong>Bulk discounts:<\/strong> Offer better rates for multiple submissions<\/li>\n<\/ul>\n\n\n\n<p>Each model has distinct advantages. We&#8217;ll explore them individually later in this article.<\/p>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"users\" class=\"svg-inline--fa fa-users\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path fill=\"currentColor\" d=\"M144 0a80 80 0 1 1 0 160A80 80 0 1 1 144 0zM512 0a80 80 0 1 1 0 160A80 80 0 1 1 512 0zM0 298.7C0 239.8 47.8 192 106.7 192l42.7 0c15.9 0 31 3.5 44.6 9.7c-1.3 7.2-1.9 14.7-1.9 22.3c0 38.2 16.8 72.5 43.3 96c-.2 0-.4 0-.7 0L21.3 320C9.6 320 0 310.4 0 298.7zM405.3 320c-.2 0-.4 0-.7 0c26.6-23.5 43.3-57.8 43.3-96c0-7.6-.7-15-1.9-22.3c13.6-6.3 28.7-9.7 44.6-9.7l42.7 0C592.2 192 640 239.8 640 298.7c0 11.8-9.6 21.3-21.3 21.3l-213.3 0zM224 224a96 96 0 1 1 192 0 96 96 0 1 1 -192 0zM128 485.3C128 411.7 187.7 352 261.3 352l117.3 0C452.3 352 512 411.7 512 485.3c0 14.7-11.9 26.7-26.7 26.7l-330.7 0c-14.7 0-26.7-11.9-26.7-26.7z\"><\/path><\/svg><\/span> <strong>Fostering diversity &amp; inclusion<\/strong><\/p>\n\n\n\n<p>Making fees optional allows more people from lower socio-economic backgrounds to participate in your program. Even candidates who can afford fees appreciate the flexibility and trust this approach signals.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"top-post-cta\" class=\"wp-block-group top_post_cta has-base-2-color has-text-color has-background has-link-color wp-elements-ead219762bcc1c462ed6c2056d53965a has-global-padding is-layout-constrained wp-container-core-group-is-layout-34d7f7af wp-block-group-is-layout-constrained\" style=\"border-radius:8px;background:linear-gradient(103deg,rgba(242,145,160,0.7) 0%,rgba(187,215,242,0.73) 70%);margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-group has-contrast-color has-base-2-background-color has-text-color has-background has-link-color wp-elements-35626ede75d32280e57e9f0344fb15d5 has-global-padding is-layout-constrained wp-container-core-group-is-layout-e4a18999 wp-block-group-is-layout-constrained\" style=\"border-radius:8px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-text-align-center has-contrast-color has-text-color has-link-color wp-elements-8536a955ce3b9176b8984c5730bb22c9\" style=\"margin-top:0;margin-bottom:0.2rem\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"list-check\" class=\"svg-inline--fa fa-list-check \" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" style=\"font-size:1.4em\"><path fill=\"currentColor\" d=\"M133.8 36.3c10.9 7.6 13.5 22.6 5.9 33.4l-56 80c-4.1 5.8-10.5 9.5-17.6 10.1S52 158 47 153L7 113C-2.3 103.6-2.3 88.4 7 79S31.6 69.7 41 79l19.8 19.8 39.6-56.6c7.6-10.9 22.6-13.5 33.4-5.9zm0 160c10.9 7.6 13.5 22.6 5.9 33.4l-56 80c-4.1 5.8-10.5 9.5-17.6 10.1S52 318 47 313L7 273c-9.4-9.4-9.4-24.6 0-33.9s24.6-9.4 33.9 0l19.8 19.8 39.6-56.6c7.6-10.9 22.6-13.5 33.4-5.9zM224 96c0-17.7 14.3-32 32-32l224 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-224 0c-17.7 0-32-14.3-32-32zm0 160c0-17.7 14.3-32 32-32l224 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-224 0c-17.7 0-32-14.3-32-32zM160 416c0-17.7 14.3-32 32-32l288 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-288 0c-17.7 0-32-14.3-32-32zM64 376a40 40 0 1 1 0 80 40 40 0 1 1 0-80z\"><\/path><\/svg><\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center cta_text content_mid_cta has-link-color has-large-font-size wp-elements-c41f21bc37c7849d15c85a341bf756f3\">Download launch checklist<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Never miss a critical step: 300+ tasks across 8 phases, from securing judges to winner announcement.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button primary-cta\" id=\"host-launch-checklist-mid-cta\"><a class=\"wp-block-button__link has-custom-font-size wp-element-button\" href=\"https:\/\/zealous.co\/about\/awards-resources\/competition-launch-checklist\/\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.156), 1rem);\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"envelope\" class=\"svg-inline--fa fa-envelope \" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M48 64C21.5 64 0 85.5 0 112c0 15.1 7.1 29.3 19.2 38.4L236.8 313.6c11.4 8.5 27 8.5 38.4 0L492.8 150.4c12.1-9.1 19.2-23.3 19.2-38.4c0-26.5-21.5-48-48-48H48zM0 176V384c0 35.3 28.7 64 64 64H448c35.3 0 64-28.7 64-64V176L294.4 339.2c-22.8 17.1-54 17.1-76.8 0L0 176z\"><\/path><\/svg><\/span> Get Checklist<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"pricing-it-right\"><strong>Pricing It Right<\/strong><\/h2>\n\n\n\n<p>Your first step is to <a href=\"https:\/\/zealous.co\/about\/insights\/defining-your-purpose\/\" title=\"\">understand who you wish will submit<\/a> and their circumstances.<\/p>\n\n\n\n<p>If most of your target candidates struggle to pay anything, you&#8217;ll need alternative funding sources and should keep submissions free. You might also consider optional donations instead.<\/p>\n\n\n\n<p>If charging feels right, determining &#8220;how much&#8221; becomes the challenge. What will candidates need to sacrifice to pay your fee? A couple of coffees (\u00a35)? Weekly grocery shopping (\u00a340 average in the UK)? More?<\/p>\n\n\n\n<p>Three approaches help establish your baseline:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Work backwards:<\/strong> Calculate total program costs, divide by expected applications, then add 30% contingency. This gives you the minimum fee needed to break even.<\/li>\n\n\n\n<li><strong>Follow competitors:<\/strong> Research similar programs in your field and price accordingly. You&#8217;re not copying. You&#8217;re understanding market expectations.<\/li>\n\n\n\n<li><strong>Ask your community:<\/strong> Tell a select group what you&#8217;re organising and ask if they&#8217;d pay \u00a3X. Start deliberately high to gauge reaction, then ask what they would pay. This reveals honest answers.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"calculator\" class=\"svg-inline--fa fa-calculator\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 384 512\"><path fill=\"currentColor\" d=\"M64 0C28.7 0 0 28.7 0 64L0 448c0 35.3 28.7 64 64 64l256 0c35.3 0 64-28.7 64-64l0-384c0-35.3-28.7-64-64-64L64 0zM96 64l192 0c17.7 0 32 14.3 32 32l0 32c0 17.7-14.3 32-32 32L96 160c-17.7 0-32-14.3-32-32l0-32c0-17.7 14.3-32 32-32zm32 160a32 32 0 1 1 -64 0 32 32 0 1 1 64 0zM96 352a32 32 0 1 1 0-64 32 32 0 1 1 0 64zM64 416c0-17.7 14.3-32 32-32l96 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-96 0c-17.7 0-32-14.3-32-32zM192 256a32 32 0 1 1 0-64 32 32 0 1 1 0 64zm32 64a32 32 0 1 1 -64 0 32 32 0 1 1 64 0zm64-64a32 32 0 1 1 0-64 32 32 0 1 1 0 64zm32 64a32 32 0 1 1 -64 0 32 32 0 1 1 64 0zM288 448a32 32 0 1 1 0-64 32 32 0 1 1 0 64z\"><\/path><\/svg><\/span> <strong>Quick Pricing Calculation<\/strong><\/p>\n\n\n\n<p>Program costs: \u00a32,000 (venue, prizes, admin time). Expected submissions: 150. Contingency (30%): \u00a3600. Total needed: \u00a32,600.<\/p>\n\n\n\n<p>\u00a32,600 \u00f7 150 = \u00a317.33 per submission. Round down to \u00a315 for accessibility. Consider tiered early bird (\u00a38\/\u00a312\/\u00a315) to maintain access whilst hitting revenue targets.<\/p>\n<\/div>\n\n\n\n<p>Using a mixture of these approaches gives you an average price: your reference point when working out special deals, donations, or tiered structures.<\/p>\n\n\n\n<p>Before finalising, sanity check your price with two critical questions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Will the communities I&#8217;m reaching be able to afford this fee?<\/li>\n\n\n\n<li>How many submissions do I need at this price to break even or reach my target?<\/li>\n<\/ul>\n\n\n\n<p>Edit accordingly.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" style=\"padding-top:var(--wp--preset--spacing--10)\"><strong>Real-World Pricing Benchmarks<\/strong><\/h3>\n\n\n\n<p>Looking at what others charge provides useful context. Here&#8217;s what successful programs typically ask:<\/p>\n\n\n\n<p>Photography awards often charge \u00a315-30, with prestigious international competitions reaching \u00a340-50. Writing competitions generally sit lower at \u00a35-15 per submission or \u00a320-25 for multiple entries. Design and innovation awards span \u00a310-40 depending on category and prize value. Student-focused programs typically charge \u00a35-10 or remain free with institutional support.<\/p>\n\n\n\n<p>The pattern? Higher-profile judges, larger prizes, and established reputations justify premium pricing. Newer programs building credibility start lower (\u00a35-12) and grow fees as reputation strengthens. Geographic location matters too. North American awards often charge $25-50 where UK equivalents ask \u00a310-20.<\/p>\n\n\n\n<p>Use these ranges as reference points, not rules. Your community&#8217;s circumstances matter more than industry averages.<\/p>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"users\" class=\"svg-inline--fa fa-users\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path fill=\"currentColor\" d=\"M144 0a80 80 0 1 1 0 160A80 80 0 1 1 144 0zM512 0a80 80 0 1 1 0 160A80 80 0 1 1 512 0zM0 298.7C0 239.8 47.8 192 106.7 192l42.7 0c15.9 0 31 3.5 44.6 9.7c-1.3 7.2-1.9 14.7-1.9 22.3c0 38.2 16.8 72.5 43.3 96c-.2 0-.4 0-.7 0L21.3 320C9.6 320 0 310.4 0 298.7zM405.3 320c-.2 0-.4 0-.7 0c26.6-23.5 43.3-57.8 43.3-96c0-7.6-.7-15-1.9-22.3c13.6-6.3 28.7-9.7 44.6-9.7l42.7 0C592.2 192 640 239.8 640 298.7c0 11.8-9.6 21.3-21.3 21.3l-213.3 0zM224 224a96 96 0 1 1 192 0 96 96 0 1 1 -192 0zM128 485.3C128 411.7 187.7 352 261.3 352l117.3 0C452.3 352 512 411.7 512 485.3c0 14.7-11.9 26.7-26.7 26.7l-330.7 0c-14.7 0-26.7-11.9-26.7-26.7z\"><\/path><\/svg><\/span> <strong>Fostering diversity &amp; inclusion<\/strong><\/p>\n\n\n\n<p>Seemingly small price changes can dramatically affect access. The difference between \u00a38 and \u00a310 might feel negligible to you, but for candidates with limited resources, \u00a32 can make or break a submission decision. Price as low as your model allows.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"get-buy-in\"><strong>Get Buy-In<\/strong><\/h2>\n\n\n\n<p>When candidates consider applying, they&#8217;re asking themselves three questions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Do I trust this opportunity?<\/li>\n\n\n\n<li>Is this value for money?<\/li>\n\n\n\n<li>Can I afford it?<\/li>\n<\/ul>\n\n\n\n<p>Convincing candidates to spend hard-earned money anchors heavily on clear, concise <a href=\"https:\/\/zealous.co\/about\/insights\/marketing-your-competition\/\" title=\"\">communications<\/a> about your brand and what candidates gain from selection.<\/p>\n\n\n\n<p>Higher fees require a <a href=\"https:\/\/zealous.co\/about\/insights\/establishing-the-perks-for-your-competition\/\" title=\"\">better offering<\/a>: bigger prizes, higher-profile judges, stronger career benefits. Having <a href=\"https:\/\/zealous.co\/about\/insights\/how-to-approach-judges-for-competitions\/\" title=\"\">recognisable judges on your panel<\/a> justifies premium pricing and attracts quality submissions. Publish as much detail as possible about what candidates receive. Don&#8217;t spare specifics.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" style=\"padding-top:var(--wp--preset--spacing--10)\"><strong>Show, Don&#8217;t Tell<\/strong><\/h3>\n\n\n\n<p>Compare these approaches:<\/p>\n\n\n\n<p class=\"has-base-background-color has-background\" style=\"margin-right:0;margin-left:0;padding-left:var(--wp--preset--spacing--20)\"><strong>Needs improvement<\/strong><br>&#8220;Be published in our magazine&#8221;<\/p>\n\n\n\n<p class=\"has-base-background-color has-background\" style=\"margin-right:0;margin-left:0;padding-left:var(--wp--preset--spacing--20)\"><strong>Good<\/strong><br>&#8220;Be published in our physical magazine (readership of 15,000) and have your story shared across our social media networks (152,000 Instagram followers, 87,000 Facebook)&#8221; with links to the networks as proof.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-default\"\/>\n\n\n\n<p class=\"has-base-background-color has-background\" style=\"margin-right:0;margin-left:0;padding-left:var(--wp--preset--spacing--20)\"><strong>Needs improvement<\/strong><br>&#8220;Have your work seen by the industry&#8221;<\/p>\n\n\n\n<p class=\"has-base-background-color has-background\" style=\"margin-right:0;margin-left:0;padding-left:var(--wp--preset--spacing--20)\"><strong>Good<\/strong><br>&#8220;Have your work seen by the arts editors of Vice, Creative Boom and the FT&#8221;, with links to tweets from these individuals acknowledging their excitement to participate.<\/p>\n\n\n\n<p>Specificity builds trust. Vagueness breeds scepticism.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" style=\"padding-top:var(--wp--preset--spacing--10)\"><strong>Communicate Value Transparently<\/strong><\/h3>\n\n\n\n<p>When presenting pricing on your award pages, clarity matters. Display fees prominently early in the candidate journey. Surprises at checkout feel like bait-and-switch tactics.<\/p>\n\n\n\n<p>If using tiered pricing, explain the structure clearly: &#8220;\u00a38 before 3 May, \u00a312 before 15 May, \u00a315 after.&#8221; Make the value proposition obvious for early submission.<\/p>\n\n\n\n<p>For programs with fees, consider explaining briefly how submission revenue supports the initiative. Candidates feel better about fees when they understand funds maintain quality judging, enable larger prizes, or expand program reach.<\/p>\n\n\n\n<p>Transparency about fund usage converts hesitant candidates into willing participants.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"remove-friction\"><strong>Remove Friction<\/strong><\/h2>\n\n\n\n<p>Adding payment steps to your submission process can confuse candidates with a patchwork of services to navigate.<\/p>\n\n\n\n<p>Consider this common scenario:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>View competition page<\/li>\n\n\n\n<li>Visit payment site (PayPal, Stripe)<\/li>\n\n\n\n<li>Create account or login<\/li>\n\n\n\n<li>Make payment<\/li>\n\n\n\n<li>Copy transaction ID<\/li>\n\n\n\n<li>Navigate to application form (JotForm, Google Forms)<\/li>\n\n\n\n<li>Fill out form<\/li>\n\n\n\n<li>Paste transaction ID<\/li>\n<\/ul>\n\n\n\n<p>Each additional step loses candidates. You&#8217;ll also waste time on bloated administration: matching payments to submissions, handling refunds, chasing missing transaction IDs.<\/p>\n\n\n\n<p>Grow submissions, raise more funds, and simplify admin by <a href=\"https:\/\/zealous.co\/about\/insights\/the-best-tools-for-managing-submissions\/\" title=\"\">choosing a service<\/a> that seamlessly integrates payments within the application process.<\/p>\n\n\n\n<p><strong>Streamlined process:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>View competition page<\/li>\n\n\n\n<li>Register or login<\/li>\n\n\n\n<li>Fill out form<\/li>\n\n\n\n<li>Make payment (within same system)<\/li>\n<\/ul>\n\n\n\n<p>Modern award platforms integrate payments directly within the submission workflow: eliminating the need to juggle PayPal tabs, copy transaction IDs, or manually match payments to applications.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" style=\"padding-top:var(--wp--preset--spacing--10)\"><strong>Payment Methods Matter<\/strong><\/h3>\n\n\n\n<p>Accept multiple payment options to avoid losing candidates at the final step. Card payments (Visa, Mastercard, Amex) should be standard. PayPal works for candidates without cards or those concerned about security. For international awards, consider currency conversion. Charging in multiple currencies reduces friction and hidden fees that deter applications.<\/p>\n\n\n\n<p>Display security badges prominently. Candidates need assurance their payment information is safe. Mention PCI compliance if your system has it. For higher-fee programs (\u00a330+), consider offering payment plans or instalments.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-large-font-size\" style=\"padding-top:var(--wp--preset--spacing--10)\"><strong>When Payments Fail<\/strong><\/h3>\n\n\n\n<p>What happens when a card is declined? Automated retry systems catch temporary declines without losing submissions. Clear error messages (&#8220;Card declined: please try another payment method&#8221;) help candidates resolve issues immediately rather than abandoning applications.<\/p>\n\n\n\n<p>Modern platforms handle these scenarios gracefully, turning potential dropouts into successful submissions. They also track partial submissions, allowing candidates to save progress and return to complete payment later without re-entering information.<\/p>\n\n\n\n<p>Have a clear refund policy and display it prominently. Knowing they can get money back if circumstances change reduces candidate anxiety about committing fees. Transparent refund terms build trust, even if few candidates actually request refunds.<\/p>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"users\" class=\"svg-inline--fa fa-users\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path fill=\"currentColor\" d=\"M144 0a80 80 0 1 1 0 160A80 80 0 1 1 144 0zM512 0a80 80 0 1 1 0 160A80 80 0 1 1 512 0zM0 298.7C0 239.8 47.8 192 106.7 192l42.7 0c15.9 0 31 3.5 44.6 9.7c-1.3 7.2-1.9 14.7-1.9 22.3c0 38.2 16.8 72.5 43.3 96c-.2 0-.4 0-.7 0L21.3 320C9.6 320 0 310.4 0 298.7zM405.3 320c-.2 0-.4 0-.7 0c26.6-23.5 43.3-57.8 43.3-96c0-7.6-.7-15-1.9-22.3c13.6-6.3 28.7-9.7 44.6-9.7l42.7 0C592.2 192 640 239.8 640 298.7c0 11.8-9.6 21.3-21.3 21.3l-213.3 0zM224 224a96 96 0 1 1 192 0 96 96 0 1 1 -192 0zM128 485.3C128 411.7 187.7 352 261.3 352l117.3 0C452.3 352 512 411.7 512 485.3c0 14.7-11.9 26.7-26.7 26.7l-330.7 0c-14.7 0-26.7-11.9-26.7-26.7z\"><\/path><\/svg><\/span> <strong>Fostering diversity &amp; inclusion<\/strong><\/p>\n\n\n\n<p>Complex payment processes alienate communities who struggle with technology, have limited time to apply, or have specific accessibility needs. Streamlined, integrated systems lower barriers for everyone.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-base-2-color has-text-color has-background has-link-color wp-elements-515c3f106323f79451d2306e7d591c2e has-global-padding is-layout-constrained wp-container-core-group-is-layout-34d7f7af wp-block-group-is-layout-constrained\" style=\"border-radius:8px;background:linear-gradient(143deg,rgba(127,219,202,0.61) 21%,rgba(255,107,107,0.45) 74%);margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-group has-contrast-color has-base-2-background-color has-text-color has-background has-link-color wp-elements-a010d6200a7e32bad37e80b21d4e1c95 has-global-padding is-layout-constrained wp-container-core-group-is-layout-32abe225 wp-block-group-is-layout-constrained\" style=\"border-radius:8px;padding-top:var(--wp--preset--spacing--10);padding-right:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<h2 class=\"wp-block-heading has-text-align-center cta_text content_mid_cta has-link-color has-large-font-size wp-elements-b167b480f0a97ca07872b7020eb348f6\">Want more articles like this?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Give this one a like<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-a763ec69 wp-block-group-is-layout-constrained\">\n\t\t<div class=\"wpulike wpulike-animated-heart  wpulike-is-pro\" ><div class=\"wp_ulike_general_class wp_ulike_is_restricted\"><button type=\"button\"\n\t\t\t\t\taria-label=\"Like Button\"\n\t\t\t\t\tdata-ulike-id=\"33596\"\n\t\t\t\t\tdata-ulike-nonce=\"6bbc256a81\"\n\t\t\t\t\tdata-ulike-type=\"post\"\n\t\t\t\t\tdata-ulike-template=\"wpulike-animated-heart\"\n\t\t\t\t\tdata-ulike-display-likers=\"\"\n\t\t\t\t\tdata-ulike-likers-style=\"popover\"\n\t\t\t\t\tdata-ulike-append=\"&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop one&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop two&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop three&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop four&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop five&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop six&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop seven&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop eight&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop nine&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;\"\n\t\t\t\t\tclass=\"wp_ulike_btn wp_ulike_put_image wp_post_btn_33596\"><svg class=\"wpulike-svg-heart wpulike-svg-heart-icon\" viewBox=\"0 -28 512.00002 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path\n\t\t\t\t\t\td=\"m471.382812 44.578125c-26.503906-28.746094-62.871093-44.578125-102.410156-44.578125-29.554687 0-56.621094 9.34375-80.449218 27.769531-12.023438 9.300781-22.917969 20.679688-32.523438 33.960938-9.601562-13.277344-20.5-24.660157-32.527344-33.960938-23.824218-18.425781-50.890625-27.769531-80.445312-27.769531-39.539063 0-75.910156 15.832031-102.414063 44.578125-26.1875 28.410156-40.613281 67.222656-40.613281 109.292969 0 43.300781 16.136719 82.9375 50.78125 124.742187 30.992188 37.394531 75.535156 75.355469 127.117188 119.3125 17.613281 15.011719 37.578124 32.027344 58.308593 50.152344 5.476563 4.796875 12.503907 7.4375 19.792969 7.4375 7.285156 0 14.316406-2.640625 19.785156-7.429687 20.730469-18.128907 40.707032-35.152344 58.328125-50.171876 51.574219-43.949218 96.117188-81.90625 127.109375-119.304687 34.644532-41.800781 50.777344-81.4375 50.777344-124.742187 0-42.066407-14.425781-80.878907-40.617188-109.289063zm0 0\" \/><\/svg><\/button><span class=\"count-box wp_ulike_counter_up\" data-ulike-counter-value=\"+2\"><\/span>\t\t\t<\/div><\/div>\n\t\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"timing-right\"><strong>Get the Timing Right<\/strong><\/h2>\n\n\n\n<p>Although the creative industries operate as a gig economy, most professionals still depend on stable work with regular paycheques. Your candidates likely have repetitive cash flow cycles.<\/p>\n\n\n\n<p><a href=\"https:\/\/zealous.co\/about\/insights\/planning-the-schedule-of-your-competition\/\" title=\"\">When you close your submissions<\/a> will impact whether candidates have money available to submit. Strategic timing matters:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Close submissions just after payday<\/strong> (usually the last Friday of the month). Candidates have cash in hand and haven&#8217;t yet allocated it to other expenses.<\/li>\n\n\n\n<li><strong>Watch out for capital-intensive periods<\/strong> in your communities&#8217; calendars: religious festivals, holidays, back-to-school, tax deadlines. If your deadline falls during these periods, extend by one or two pay cycles. You don&#8217;t want candidates choosing between your submission fee and Christmas, Eid, Hanukkah, Diwali, or other essential expenses.<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow has-merriweather-font-family has-large-font-size\" style=\"margin-top:var(--wp--preset--spacing--20);margin-right:var(--wp--preset--spacing--10);margin-bottom:var(--wp--preset--spacing--20);margin-left:var(--wp--preset--spacing--10)\">\n<p><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"quote-left\" class=\"svg-inline--fa fa-quote-left\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path fill=\"currentColor\" d=\"M0 216C0 149.7 53.7 96 120 96l8 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-8 0c-30.9 0-56 25.1-56 56l0 8 64 0c35.3 0 64 28.7 64 64l0 64c0 35.3-28.7 64-64 64l-64 0c-35.3 0-64-28.7-64-64l0-32 0-32 0-72zm256 0c0-66.3 53.7-120 120-120l8 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-8 0c-30.9 0-56 25.1-56 56l0 8 64 0c35.3 0 64 28.7 64 64l0 64c0 35.3-28.7 64-64 64l-64 0c-35.3 0-64-28.7-64-64l0-32 0-32 0-72z\"><\/path><\/svg><\/span><br>Understanding your communities&#8217; financial rhythms transforms pricing from a barrier into a thoughtful accommodation.<\/p>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"users\" class=\"svg-inline--fa fa-users\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path fill=\"currentColor\" d=\"M144 0a80 80 0 1 1 0 160A80 80 0 1 1 144 0zM512 0a80 80 0 1 1 0 160A80 80 0 1 1 512 0zM0 298.7C0 239.8 47.8 192 106.7 192l42.7 0c15.9 0 31 3.5 44.6 9.7c-1.3 7.2-1.9 14.7-1.9 22.3c0 38.2 16.8 72.5 43.3 96c-.2 0-.4 0-.7 0L21.3 320C9.6 320 0 310.4 0 298.7zM405.3 320c-.2 0-.4 0-.7 0c26.6-23.5 43.3-57.8 43.3-96c0-7.6-.7-15-1.9-22.3c13.6-6.3 28.7-9.7 44.6-9.7l42.7 0C592.2 192 640 239.8 640 298.7c0 11.8-9.6 21.3-21.3 21.3l-213.3 0zM224 224a96 96 0 1 1 192 0 96 96 0 1 1 -192 0zM128 485.3C128 411.7 187.7 352 261.3 352l117.3 0C452.3 352 512 411.7 512 485.3c0 14.7-11.9 26.7-26.7 26.7l-330.7 0c-14.7 0-26.7-11.9-26.7-26.7z\"><\/path><\/svg><\/span> <strong>Fostering diversity &amp; inclusion<\/strong><\/p>\n\n\n\n<p>Understanding when your communities&#8217; expenses peak across the year removes the additional stress of choosing between your program and essential costs. It&#8217;s a small consideration with significant impact.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"early-birds\"><strong>Rewarding Early Birds<\/strong><\/h2>\n\n\n\n<p>Offering better prices for early submissions solves multiple problems simultaneously:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Earlier cash flow:<\/strong> Get funds in the bank sooner by inspiring candidates to submit before the deadline. Research shows 70-80% of applications arrive in the final couple of days. Early bird pricing redistributes this curve.<\/li>\n\n\n\n<li><strong>Greater accessibility:<\/strong> Candidates with fewer resources can afford your opportunity if they submit earlier.<\/li>\n\n\n\n<li><strong>Revenue protection:<\/strong> Keep higher fees that allow you to run your program effectively without excluding communities.<\/li>\n<\/ul>\n\n\n\n<p><strong>Example tiered structure:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00a35 before 3 May (Monday after payday)<\/li>\n\n\n\n<li>\u00a310 before 15 May<\/li>\n\n\n\n<li>\u00a325 after 31 May (Monday after payday)<\/li>\n<\/ul>\n\n\n\n<p>The most effective award management systems let you test multiple pricing strategies without technical work: switching between donations, tiered pricing, or early bird models based on what resonates with your community.<\/p>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"users\" class=\"svg-inline--fa fa-users\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path fill=\"currentColor\" d=\"M144 0a80 80 0 1 1 0 160A80 80 0 1 1 144 0zM512 0a80 80 0 1 1 0 160A80 80 0 1 1 512 0zM0 298.7C0 239.8 47.8 192 106.7 192l42.7 0c15.9 0 31 3.5 44.6 9.7c-1.3 7.2-1.9 14.7-1.9 22.3c0 38.2 16.8 72.5 43.3 96c-.2 0-.4 0-.7 0L21.3 320C9.6 320 0 310.4 0 298.7zM405.3 320c-.2 0-.4 0-.7 0c26.6-23.5 43.3-57.8 43.3-96c0-7.6-.7-15-1.9-22.3c13.6-6.3 28.7-9.7 44.6-9.7l42.7 0C592.2 192 640 239.8 640 298.7c0 11.8-9.6 21.3-21.3 21.3l-213.3 0zM224 224a96 96 0 1 1 192 0 96 96 0 1 1 -192 0zM128 485.3C128 411.7 187.7 352 261.3 352l117.3 0C452.3 352 512 411.7 512 485.3c0 14.7-11.9 26.7-26.7 26.7l-330.7 0c-14.7 0-26.7-11.9-26.7-26.7z\"><\/path><\/svg><\/span> <strong>Fostering diversity &amp; inclusion<\/strong><\/p>\n\n\n\n<p>Offering free or heavily discounted prices for early submissions ensures you don&#8217;t price communities out whilst maintaining the revenue needed to run quality programs.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"donations\"><strong>Donations &amp; Tips<\/strong><\/h2>\n\n\n\n<p>If you receive public funding, taking mandatory fees often isn&#8217;t an option. But this doesn&#8217;t mean you can&#8217;t create revenue streams to sustain your efforts.<\/p>\n\n\n\n<p>Allowing candidates to donate fixed amounts whilst submitting generates additional revenue to support your program without creating mandatory barriers.<\/p>\n\n\n\n<p><strong>Example pricing package:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Free submission (default)<\/li>\n\n\n\n<li>\u00a33 donation<\/li>\n\n\n\n<li>\u00a35 donation<\/li>\n\n\n\n<li>\u00a310 donation<\/li>\n<\/ul>\n\n\n\n<p>This model works surprisingly well. Candidates who can contribute often choose to support programs they value. Those who can&#8217;t afford donations still have full access. Everyone wins.<\/p>\n\n\n\n<p>Platforms purpose-built for awards automatically track revenue by pricing tier, submission date, and payment method: saving hours of spreadsheet work and providing instant financial clarity.<\/p>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"users\" class=\"svg-inline--fa fa-users\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><path fill=\"currentColor\" d=\"M144 0a80 80 0 1 1 0 160A80 80 0 1 1 144 0zM512 0a80 80 0 1 1 0 160A80 80 0 1 1 512 0zM0 298.7C0 239.8 47.8 192 106.7 192l42.7 0c15.9 0 31 3.5 44.6 9.7c-1.3 7.2-1.9 14.7-1.9 22.3c0 38.2 16.8 72.5 43.3 96c-.2 0-.4 0-.7 0L21.3 320C9.6 320 0 310.4 0 298.7zM405.3 320c-.2 0-.4 0-.7 0c26.6-23.5 43.3-57.8 43.3-96c0-7.6-.7-15-1.9-22.3c13.6-6.3 28.7-9.7 44.6-9.7l42.7 0C592.2 192 640 239.8 640 298.7c0 11.8-9.6 21.3-21.3 21.3l-213.3 0zM224 224a96 96 0 1 1 192 0 96 96 0 1 1 -192 0zM128 485.3C128 411.7 187.7 352 261.3 352l117.3 0C452.3 352 512 411.7 512 485.3c0 14.7-11.9 26.7-26.7 26.7l-330.7 0c-14.7 0-26.7-11.9-26.7-26.7z\"><\/path><\/svg><\/span> <strong>Fostering diversity &amp; inclusion<\/strong><\/p>\n\n\n\n<p>Removing mandatory submission fees guarantees no one is priced out and helps make a positive case for publicly funded organisations continuing to support creative opportunities.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group mid_post_cta has-base-2-color has-text-color has-background has-link-color wp-elements-83858da6ced582519ce63fcfd9662766 has-global-padding is-layout-constrained wp-container-core-group-is-layout-34d7f7af wp-block-group-is-layout-constrained\" style=\"border-radius:8px;background:linear-gradient(103deg,rgba(242,145,160,0.7) 0%,rgba(187,215,242,0.73) 70%);margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div id=\"mid-cta-a\" class=\"wp-block-group has-contrast-color has-base-2-background-color has-text-color has-background has-link-color wp-elements-f0a12e20b216dfc8dc951a5929df682a has-global-padding is-layout-constrained wp-container-core-group-is-layout-e4a18999 wp-block-group-is-layout-constrained\" style=\"border-radius:8px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-text-align-center has-contrast-color has-text-color has-link-color wp-elements-decc535b6327c1f7126198669a05008a\" style=\"margin-top:0;margin-bottom:0.2rem\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"envelope-open-text\" class=\"svg-inline--fa fa-envelope-open-text \" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 576 512\" style=\"font-size:1.4em\"><path fill=\"currentColor\" d=\"M288 33.9L96.4 175.8 254.5 293c5.3 3.9 11.2 6.9 17.5 8.7L272 464c0 5.5 .5 10.8 1.3 16L96 480c-35.3 0-64-28.7-64-64l0-239.9c0-20.3 9.6-39.4 25.9-51.4L254.5-21c9.7-7.2 21.4-11 33.5-11s23.8 3.9 33.5 11L518.1 124.7c7.2 5.3 13.1 12 17.4 19.6-2.5-.2-5-.3-7.5-.3L436.6 144 288 33.9zM320 240c0-26.5 21.5-48 48-48l160 0c26.5 0 48 21.5 48 48l0 224c0 26.5-21.5 48-48 48l-160 0c-26.5 0-48-21.5-48-48l0-224zm80 16c-13.3 0-24 10.7-24 24s10.7 24 24 24l96 0c13.3 0 24-10.7 24-24s-10.7-24-24-24l-96 0zm0 96c-13.3 0-24 10.7-24 24s10.7 24 24 24l56 0c13.3 0 24-10.7 24-24s-10.7-24-24-24l-56 0z\"><\/path><\/svg><\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center cta_text content_mid_cta has-link-color has-large-font-size wp-elements-8a0ce27d23f7e9cc6f0d594f1d06f2d9\">Insights like these straight to your inbox<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Receive weekly tips from our founder to grow your program\u2019s impact; regardless of what tools you use.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button primary-cta\" id=\"host-weekly-tips-mid-cta\"><a class=\"wp-block-button__link has-custom-font-size wp-element-button\" href=\"https:\/\/zealous.co\/about\/insights\/weekly-awards-and-competitions-insights\/\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.156), 1rem);\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><\/span> <span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"envelope\" class=\"svg-inline--fa fa-envelope \" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M48 64c-26.5 0-48 21.5-48 48 0 15.1 7.1 29.3 19.2 38.4l208 156c17.1 12.8 40.5 12.8 57.6 0l208-156c12.1-9.1 19.2-23.3 19.2-38.4 0-26.5-21.5-48-48-48L48 64zM0 196L0 384c0 35.3 28.7 64 64 64l384 0c35.3 0 64-28.7 64-64l0-188-198.4 148.8c-34.1 25.6-81.1 25.6-115.2 0L0 196z\"><\/path><\/svg><\/span> Subscribe to Insights<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div id=\"mid-cta-b\" class=\"wp-block-group hide has-contrast-color has-base-2-background-color has-text-color has-background has-link-color wp-elements-ca05ccdaab1def85577cb2a6d6db569d has-global-padding is-layout-constrained wp-container-core-group-is-layout-e4a18999 wp-block-group-is-layout-constrained\" style=\"border-radius:8px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-text-align-center has-contrast-color has-text-color has-link-color wp-elements-c35947b2679f7e019645ffbfe224e3d2\" style=\"margin-top:0;margin-bottom:0.2rem\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"chart-line\" class=\"svg-inline--fa fa-chart-line \" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" style=\"font-size:1.4em\"><path fill=\"currentColor\" d=\"M64 64c0-17.7-14.3-32-32-32S0 46.3 0 64L0 400c0 44.2 35.8 80 80 80l400 0c17.7 0 32-14.3 32-32s-14.3-32-32-32L80 416c-8.8 0-16-7.2-16-16L64 64zm406.6 86.6c12.5-12.5 12.5-32.8 0-45.3s-32.8-12.5-45.3 0L320 210.7 262.6 153.4c-12.5-12.5-32.8-12.5-45.3 0l-96 96c-12.5 12.5-12.5 32.8 0 45.3s32.8 12.5 45.3 0l73.4-73.4 57.4 57.4c12.5 12.5 32.8 12.5 45.3 0l128-128z\"><\/path><\/svg><\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center cta_text content_mid_cta has-link-color has-large-font-size wp-elements-77a2863cd996b074853fbd2c95c9a19c\">Calculate when submissions will arrive<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Ever wondered if your award will hit its submission targets? Or how your program compares to industry standards?<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button primary-cta\" id=\"host-submissions-projection-mid-cta\"><a class=\"wp-block-button__link has-custom-font-size wp-element-button\" href=\"https:\/\/zealous.co\/about\/insights\/submission-projection-calculator\/\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.156), 1rem);\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><\/span><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"calculator\" class=\"svg-inline--fa fa-calculator \" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 384 512\"><path fill=\"currentColor\" d=\"M64 0C28.7 0 0 28.7 0 64L0 448c0 35.3 28.7 64 64 64l256 0c35.3 0 64-28.7 64-64l0-384c0-35.3-28.7-64-64-64L64 0zM96 64l192 0c17.7 0 32 14.3 32 32l0 32c0 17.7-14.3 32-32 32L96 160c-17.7 0-32-14.3-32-32l0-32c0-17.7 14.3-32 32-32zm16 168a24 24 0 1 1 -48 0 24 24 0 1 1 48 0zm80 24a24 24 0 1 1 0-48 24 24 0 1 1 0 48zm128-24a24 24 0 1 1 -48 0 24 24 0 1 1 48 0zM88 352a24 24 0 1 1 0-48 24 24 0 1 1 0 48zm128-24a24 24 0 1 1 -48 0 24 24 0 1 1 48 0zm80 24a24 24 0 1 1 0-48 24 24 0 1 1 0 48zM64 424c0-13.3 10.7-24 24-24l112 0c13.3 0 24 10.7 24 24s-10.7 24-24 24L88 448c-13.3 0-24-10.7-24-24zm232-24c13.3 0 24 10.7 24 24s-10.7 24-24 24-24-10.7-24-24 10.7-24 24-24z\"><\/path><\/svg><\/span> Calculate submissions<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"bulk-discounts\"><strong>Bulk Discounts<\/strong><\/h2>\n\n\n\n<p>Creating incentives to submit multiple times allows you to raise more funds whilst increasing candidates&#8217; chances of selection for less money.<\/p>\n\n\n\n<p>The steeper the discount, the more likely you are to upsell additional submissions to candidates. More applications helps when making the case to sponsors and supporters for future programs: demonstrating strong engagement and community interest.<\/p>\n\n\n\n<p><strong>Example structure:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>One submission: \u00a38<\/li>\n\n\n\n<li>Three submissions: \u00a316 (three for two)<\/li>\n<\/ul>\n\n\n\n<p>This model works particularly well for photography, design, or art competitions where candidates naturally have multiple pieces they might submit.<\/p>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-267b2dbf wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p class=\"has-body-font-family has-medium-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"triangle-exclamation\" class=\"svg-inline--fa fa-triangle-exclamation\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><path fill=\"currentColor\" d=\"M256 32c14.2 0 27.3 7.5 34.5 19.8l216 368c7.3 12.4 7.3 27.7 .2 40.1S486.3 480 472 480L40 480c-14.3 0-27.6-7.7-34.7-20.1s-7-27.8 .2-40.1l216-368C228.7 39.5 241.8 32 256 32zm0 128c-13.3 0-24 10.7-24 24l0 112c0 13.3 10.7 24 24 24s24-10.7 24-24l0-112c0-13.3-10.7-24-24-24zm32 224a32 32 0 1 0 -64 0 32 32 0 1 0 64 0z\"><\/path><\/svg><\/span> <strong>Fostering diversity &amp; inclusion<\/strong><\/p>\n\n\n\n<p>Worth noting: special deals still favour those with more resources and won&#8217;t make submitting more accessible to lower-income individuals. Consider combining bulk discounts with other inclusive pricing models like donations or early bird options.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:0\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" id=\"conclusion\"><strong>Finally<\/strong><\/h2>\n\n\n\n<p>As inequality widens across society, pricing becomes increasingly contentious and complex.<\/p>\n\n\n\n<p>Price yourself too high and you remove opportunity from those who may need it most. Price yourself too low and you risk your organisation&#8217;s sustainability. The tension between these positions is real and uncomfortable.<\/p>\n\n\n\n<p>Serving both imperatives requires thinking beyond traditional &#8220;pay to play&#8221; models. A thoughtful balance of alternative approaches: donations, early bird offers, tiered structures, transparent communication. This allows those with resources to generate revenue whilst guaranteeing those without still have access to opportunities that could enrich their futures.<\/p>\n\n\n\n<p>Award platforms committed to inclusion make pricing optional at the system level, automate fee waivers for qualifying candidates, and display pricing clearly in multiple currencies: removing barriers systematically rather than case-by-case.<\/p>\n\n\n\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-4a83cbc0 wp-block-group-is-layout-constrained\" style=\"border-radius:8px;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--20);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<p><strong>Three questions to ask before finalising your pricing<\/strong>:<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-c9115f92 wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\">\n<ol class=\"wp-block-list\">\n<li>Who am I excluding with this price, and is that justified?<\/li>\n\n\n\n<li>Have I explored every alternative model that might increase accessibility?<\/li>\n\n\n\n<li>Am I timing fees to work with my community&#8217;s financial rhythms rather than against them?<\/li>\n<\/ol>\n<\/div>\n<\/div>\n\n\n\n<p>Getting pricing right isn&#8217;t about perfection. It&#8217;s about making thoughtful decisions that balance sustainability with access, then iterating based on what you learn from each program you run.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-9972a97b wp-block-group-is-layout-constrained\" style=\"border-radius:8px;border-top-style:none;border-top-width:0px;border-right-style:none;border-right-width:0px;border-bottom-style:none;border-bottom-width:0px;border-left-color:#bf3ea2;border-left-width:4px;background-color:#f4e7f180;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--20);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-26ac2763 wp-block-group-is-layout-flex\">\n<p class=\"has-large-font-size\"><span class=\"wp-rich-text-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"kiwi-bird\" class=\"svg-inline--fa fa-kiwi-bird\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 576 512\" color=\"#ae3485\"><path fill=\"currentColor\" d=\"M291.2 388.4c31.2-18.8 64.7-36.4 101.1-36.4l55.7 0c4.6 0 9.1-.2 13.6-.7l85.3 121.9c4 5.7 11.3 8.2 17.9 6.1S576 471 576 464l0-240c0-70.7-57.3-128-128-128l-55.7 0C355.9 96 322.4 78.4 291.2 59.6 262.3 42.1 228.3 32 192 32 86 32 0 118 0 224 0 295.1 38.6 357.1 96 390.3L96 456c0 13.3 10.7 24 24 24s24-10.7 24-24l0-46c15.3 3.9 31.4 6 48 6 5.4 0 10.7-.2 16-.7l0 40.7c0 13.3 10.7 24 24 24s24-10.7 24-24l0-50.9c12.4-4.4 24.2-10 35.2-16.7zM448 200a24 24 0 1 1 0 48 24 24 0 1 1 0-48z\"><\/path><\/svg><\/span><\/p>\n<\/div>\n\n\n\n<p>We can help!<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\" style=\"padding-top:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--20)\">Zealous makes taking submissions seamless<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button primary-cta\" id=\"host-tour-bottom-cta\"><a rel=\"\" target=\"\" class=\"wp-block-button__link has-custom-font-size wp-element-button\" href=\"https:\/\/zealous.co\/about\/demo\/submitting\/\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.156), 1rem);\">Experience candidate tour<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline secondary-cta is-style-outline--2\" id=\"host-product-bottom-cta\"><a class=\"wp-block-button__link has-custom-font-size wp-element-button\" href=\"https:\/\/zealous.co\/about\/submissions-management-platform\/\" style=\"font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.156), 1rem);\">View product &amp; features<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"tertiary-cta has-medium-font-size\" id=\"host-8-others-bottom-cta\" style=\"padding-top:var(--wp--preset--spacing--10)\">But we&#8217;re not alone in the space &#8211; <a href=\"https:\/\/zealous.co\/about\/resources\/best-award-management-software\/\" title=\"\">here are 8 others you may wish to consider<\/a> (even if we would prefer you choose us!).<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:0\">\n<p class=\"has-text-align-center\"><strong>Want us to write more content like this? Give it a like<\/strong><\/p>\n\n\n\n<div class=\"wp-block-group is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-9366075c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-368c6775 wp-block-group-is-layout-constrained\" style=\"padding-right:0;padding-left:0\">\n\t\t<div class=\"wpulike wpulike-animated-heart  wpulike-is-pro\" ><div class=\"wp_ulike_general_class wp_ulike_is_restricted\"><button type=\"button\"\n\t\t\t\t\taria-label=\"Like Button\"\n\t\t\t\t\tdata-ulike-id=\"33596\"\n\t\t\t\t\tdata-ulike-nonce=\"6bbc256a81\"\n\t\t\t\t\tdata-ulike-type=\"post\"\n\t\t\t\t\tdata-ulike-template=\"wpulike-animated-heart\"\n\t\t\t\t\tdata-ulike-display-likers=\"\"\n\t\t\t\t\tdata-ulike-likers-style=\"popover\"\n\t\t\t\t\tdata-ulike-append=\"&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop one&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop two&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop three&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path d=&quot;M23.6,0c-3.4,0-6.3,2.7-7.6,5.6C14.7,2.7,11.8,0,8.4,0C3.8,0,0,3.8,0,8.4c0,9.4,9.5,11.9,16,21.2c6.1-9.3,16-12.1,16-21.2C32,3.8,28.2,0,23.6,0z&quot;\/&gt;&lt;\/svg&gt;&lt;svg class=&quot;wpulike-svg-heart wpulike-svg-heart-pop four&quot; viewBox=&quot;0 0 32 29.6&quot;&gt;&lt;path 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44.578125c-26.503906-28.746094-62.871093-44.578125-102.410156-44.578125-29.554687 0-56.621094 9.34375-80.449218 27.769531-12.023438 9.300781-22.917969 20.679688-32.523438 33.960938-9.601562-13.277344-20.5-24.660157-32.527344-33.960938-23.824218-18.425781-50.890625-27.769531-80.445312-27.769531-39.539063 0-75.910156 15.832031-102.414063 44.578125-26.1875 28.410156-40.613281 67.222656-40.613281 109.292969 0 43.300781 16.136719 82.9375 50.78125 124.742187 30.992188 37.394531 75.535156 75.355469 127.117188 119.3125 17.613281 15.011719 37.578124 32.027344 58.308593 50.152344 5.476563 4.796875 12.503907 7.4375 19.792969 7.4375 7.285156 0 14.316406-2.640625 19.785156-7.429687 20.730469-18.128907 40.707032-35.152344 58.328125-50.171876 51.574219-43.949218 96.117188-81.90625 127.109375-119.304687 34.644532-41.800781 50.777344-81.4375 50.777344-124.742187 0-42.066407-14.425781-80.878907-40.617188-109.289063zm0 0\" \/><\/svg><\/button><span class=\"count-box wp_ulike_counter_up\" 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2.474-.697-.997-5.543-7.93H8l4.474 6.4.697.996 5.815 8.318h-2.387l-4.745-6.787Z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tShare on X\t\t<\/span>\n\t<\/a>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group au_row is-nowrap is-layout-flex wp-container-core-group-is-layout-527f440d wp-block-group-is-layout-flex\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<figure class=\"wp-block-image size-full is-resized has-custom-border au_img\" style=\"margin-top:var(--wp--preset--spacing--10);margin-bottom:var(--wp--preset--spacing--10)\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" class=\"wp-image-44104 lazyload\" style=\"border-radius:40px;object-fit:cover;width:80px;height:80px\" data-src=\"http:\/\/mused.co\/wpadmin2\/wp-content\/uploads\/sites\/5\/2023\/11\/guy-armitage-zealous-1.webp\"><\/figure>\n\n\n\n<div class=\"wp-block-group au_txt_block wp-container-content-9dbf05af has-global-padding is-layout-constrained wp-container-core-group-is-layout-c4ee154b wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--10);padding-bottom:var(--wp--preset--spacing--10);padding-left:var(--wp--preset--spacing--10)\">\n<p><a href=\"https:\/\/zealous.co\/about\/team\/guyarmitage\/\" title=\"\">Guy Armitage<\/a> is the founder of <a href=\"https:\/\/zealous.co\/about\/?utm_source=guy_armitage&amp;utm_medium=blog_footer&amp;utm_campaign=founder_insight&amp;utm_id=founder_insight\" title=\"\">Zealous <\/a>and author of &#8220;<a href=\"https:\/\/everyoneiscreative.org\/?utm_source=guy_armitage&amp;utm_medium=blog_footer&amp;utm_campaign=founder_insight&amp;utm_id=founder_insight\" title=\"\">Everyone is Creative<\/a>&#8220;. He is on a mission to amplify the world&#8217;s creative potential.<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--20)\"\/>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-96623d35 wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-bottom:var(--wp--preset--spacing--10)\">\n<h2 class=\"wp-block-heading\" style=\"padding-bottom:var(--wp--preset--spacing--10)\"><strong>Frequently Asked Questions<\/strong><\/h2>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\"><strong>How much should I charge for competition submissions?<\/strong><\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Start by calculating your program costs and dividing by expected submissions (add 30% contingency). Then compare with similar competitions in your field. Most creative awards charge between \u00a35-25, with \u00a310-15 being the sweet spot for accessibility.<\/p>\n\n\n\n<p>Always consider early bird discounts to lower the barrier whilst maintaining revenue. The right price balances sustainability with inclusion.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\"><strong>Should awards and competitions be free to enter?<\/strong><\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Free entry maximises accessibility and submission numbers, but can be unsustainable without alternative funding. Consider hybrid models: free base entry with optional donations, or free early bird submissions with later fees. If you have public funding, free entry may be required.<\/p>\n\n\n\n<p>The key is finding a revenue model that doesn&#8217;t exclude talented candidates who can&#8217;t afford fees.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\"><strong>What is early bird pricing for competitions?<\/strong><\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Early bird pricing offers discounted submission fees for candidates who apply early. For example: \u00a35 before early May, \u00a310 mid-May, \u00a325 after late May. This strategy generates earlier cash flow, rewards organised applicants, and maintains accessibility whilst keeping higher fees for late submissions.<\/p>\n\n\n\n<p>It solves the problem of 70-80% of applications arriving in the final days.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\"><strong>How do I price awards without excluding lower-income candidates?<\/strong><\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Use inclusive pricing strategies: make fees optional (donations model), offer free or heavily discounted early bird rates, provide fee waivers for specific communities, or keep base fees minimal (under \u00a310). Time your deadline after paydays (usually month-end).<\/p>\n\n\n\n<p>Avoid closing during expensive periods like holidays. Even small price changes (\u00a31-2) can significantly impact accessibility.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\"><strong>What are alternative ways to generate revenue from awards besides entry fees?<\/strong><\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Beyond mandatory fees, consider: optional donations at submission (\u00a33, \u00a35, \u00a310 tiers), bulk discounts (3 for 2 deals), sponsorships, partnerships, grants, crowdfunding, or post-selection monetisation (exhibition sales, publication fees).<\/p>\n\n\n\n<p>Donation models work well for publicly-funded organisations that can&#8217;t charge mandatory fees whilst still generating support from those who can contribute.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\"><strong>When should competition submissions close to maximize paid entries?<\/strong><\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Close just after payday (typically the last Friday of the month) when candidates have cash available. Avoid periods with high expenses: Christmas, religious festivals (Eid, Hanukkah, Diwali), back-to-school, or major holidays.<\/p>\n\n\n\n<p>If these fall near your ideal deadline, extend by one or two pay cycles. Understanding your community&#8217;s financial rhythm reduces the stress of choosing between your award and essential expenses.<\/p>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\"><strong>How can I reduce friction in the award payment process?<\/strong><\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Integrate payments directly within your submission process. Avoid making candidates juggle multiple platforms (PayPal, separate forms, transaction IDs). A streamlined process: view competition \u2192 register \u2192 fill form \u2192 pay in one flow.<\/p>\n\n\n\n<p>Each additional step loses candidates and creates administrative work matching payments to submissions. Modern awards platforms handle this seamlessly, reducing dropout and admin overhead.<\/p>\n<\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Maximize revenue while keeping opportunities accessible to all candidates. Set fair award fees with early bird pricing and donation models. <\/p>\n","protected":false},"author":3,"featured_media":59285,"comment_status":"closed","ping_status":"open","sticky":false,"template":"wp-custom-template-post-org-insight","format":"standard","meta":{"footnotes":""},"categories":[499],"tags":[910],"class_list":["post-33596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","tag-managing-awards"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/posts\/33596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/comments?post=33596"}],"version-history":[{"count":0,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/posts\/33596\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/media\/59285"}],"wp:attachment":[{"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/media?parent=33596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/categories?post=33596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zealous.co\/about\/wp-json\/wp\/v2\/tags?post=33596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}